We all use Internet search engines every day, whether it’s to find directions, shop for a new pair of shoes or look up a restaurant for Friday night. Usually it works pretty well and has become a habit most people don’t even think about. However, it has shortcomings, most notably a lack of providing relevant and respected opinions or recommendations from your friends and experts. With a recent survey showing 90 percent of people seek advice from friends and/or family before doing things like make restaurant reservations, book a vacation, or buy the latest electronic gadget, it’s no surprise that the opinions and experiences of people closest to you count the most.

Host of GeekBeat.TV and tech correspondent for CNN/BBC/Sirius/FOX, Cali Lewis will talk about how the power of social media is making Internet searching better – helping you spend less time searching and more time doing. For example, if you’re searching for a hotel in Maui and want to hear what your Facebook friends and travel experts across Twitter might recommend, simply go to Bing.com and search.  Within the search results you’ll see relevant content related to Maui hotels from both your personal Facebook friends (photos from Maui, friends who live in Maui, Maui-related wall posts) and from travel experts via Twitter (Maui-related tweets and web pages).

www.lividlobster.com

www.bing.com